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Metro Herald Launches

Friday, April 11, 2014 12:00

This week marked the launch of from the team behind successful free newspaper:  Metro Herald. The primary aim of the site is to be the go-to resource for Dublin commuters with real time transport information including updates on the inevitable delays commuters face on their daily trek to and from work.

As you’d expect, with commuters as the principal target the site is designed primarily for smartphone use using a fully responsive design incorporating the usual plug in’s to allow social sharing and engagement.


Secondary to the commuting focus and to keep visitors engaged with the site they will also have news, entertainment and lifestyle sections all served up in the quirky bite sized chunks that Metro Herald readers have come to expect. The most popular features from the paper;” Mailbox”, “Good on Ya”, and “Yeh big ride” will all have a second home on the site.

The development is a major investment for the company and part of the on-going transition to a digital/multi-platform offering that all media has been undergoing. Metro Herald has already demonstrated its ability to deliver innovative campaigns and will be hoping that with the new site it can extend this to solutions combining print, digital and on-street capabilities as well as increasing its footprint beyond the current 200,000 readers.

Award Winning Lynx Campaign Is Out Of This World!

Thursday, April 10, 2014 10:05

Last week Lynx won gold in the Creativity in Media category a The Media Awards 2014 held in Dublin.The winning […]

Mindshare Raise €6,649 For Shave or Dye And Turn Their Heads Purple

Monday, April 7, 2014 14:16

After a month long of donations, Mindshare has raised €6,649 for Today FM’s Shave or Dye, beating their target of €5,000. In […]

2014 Begins With Growth In The Retail Sector

Thursday, April 3, 2014 14:11

With numerous reports coming in on Ireland’s recovery in 2014, it is great to see some positive news coming from […]

Breaking Through The Mundane

Wednesday, April 2, 2014 16:40

I sat in a client meeting a number of years back, mid Celtic Tigers roar, pre-dating all this doom, gloom […]

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